74459 books for genre «Reference & Language»

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Why do people in Stockholm prefer to take the stairs over the escalator? Why do Londoners enjoy hanging out at bus stops? How do carmakers convince us to buy gas-­guzzling, environmentally damaging, and wallet-­draining machines? It's called the fun theory. What Darrin Nordahl illustrates in this delightful book is that transit can be just as inviting, exciting, and even seductive as the automobile, if designed with the passenger experience in mind. In, Nordahl shows that with the help of architects, urban designers, graphic artists, industrial engineers, marketing experts-­and even fashion designers-­we can lure people out of their automobiles and toward healthier, more sustainable methods of transportation. This accessible E-­ssential focuses on the possibilities for making public transit, cycling, and walking more appealing to the motorist. In each section, Nordahl demonstrates how the transit stigma can be overcome with innovative design. From the aesthetics of buses to segregated . . .

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Winner of the 2013 Cannes Bronze Book Design Lion Award, is a gift for anyone with a good sense of humor and a short attention span. H-­57 is a design and advertising with two decades of award-­winning work in advertising and the masterminds behind the online infographic "History of . . . " series, which has amassed worldwide popularity. Told in ingenious pictographs that are witty, provocative, and to the point, takes on 200 important events, inventions, great lives, wonders of the natural world, and cultural icons and boils away the useless details to give you the pure essence of knowledge in a bold and irreverent set of illustrations that speak to today’s caffeine-­charged, jet-­fueled, information-­overloaded society. You’ll laugh out loud as you finally understand the differences between Satan and Santa Claus; explore the vibrancy of artists from Beethoven to Banksy; compare the masonry in the Great Wall of China to that of the Berlin Wall; weigh the importance of Elvis; . . .

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Working as a correspondent for and, John Stossel confronted dozens of scam artists: from hacks who worked out of their basements to some of America's most powerful executives and leading politicians. His efforts shut down countless crooks -- both famous and obscure. Then he realized what the real problem was. In, Stossel takes on the regulators, lawyers, and politicians who thrive on our hysteria about risk and deceive the public in the name of safety. Drawing on his vast professional experience (as well as some personal ones), Stossel presents an engaging, witty, and thought-­provoking argument about the beneficial powers of the free market and free speech.

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Christopher C. Langdell (1826-­1906) is one of the most influential figures in the history of American professional education. As dean of Harvard Law School from 1870 to 1895, he conceived, designed, and built the educational model that leading professional schools in virtually all fields subsequently emulated. In this first full-­length biography of the educator and jurist, Bruce Kimball explores Langdell's controversial role in modern professional education and in jurisprudence. Langdell founded his model on the idea of academic meritocracy. According to this principle, scholastic achievement should determine one's merit in professional life. Despite fierce opposition from students, faculty, alumni, and legal professionals, he designed and instituted a formal system of innovative policies based on meritocracy. This system's components included the admission requirement of a bachelor's degree, the sequenced curriculum and its extension to three years, the hurdle of annual . . .

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For the first time, a book exists that compiles all the information candidates need to apply for their first Postal Service, Postmaster and Mail Superintendent job, or to apply for a better job. What you'll find especially helpful are the worksheets. It is so much easier to write about a work experience using these outlines. It ensures that the narrative will follow a logical structure and reminds you not to leave out the most important points. With this book, you'll be able to revise your application into a much stronger document, be much better prepared and a step ahead for the next opportunity. The book comes filled with useful cheat sheets. It helps you get your career organized in a tidy, presentable fashion. It also will inspire you to produce some attention-­grabbing cover letters that convey your skills persuasively and attractively in your application packets. After studying it, too, you'll be prepared for interviews, or you will be after you conducted the practice . . .

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The author of 49 books and over 3,­000 articles, Dennis Hensley shares his secrets for making it as an author. He discusses how to find a distinctive style, how to make time to write, and how to negotiate contracts. In easy-­to-­follow steps, the book outlines the keys to contacting agents, securing copyrights, and selling manuscripts to more than one market. Lots of people want to make it as writers. Hensley tells you how to do it — and enjoy the process.

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Сергей Горяинов – эксперт алмазного отраслевого информационного агентства Rough&Polished. В течение ряда лет в� одил в состав Совета по информационной политике акционерной компании АЛ� ОСА («Алмазы � оссии – Са� а»).­В книге «Битвы алмазны� баронов» мировой алмазный рынок рассматривается как своеобразный «испытательный полигон», на котором англо-­саксонские элитарные надправительственные структуры отрабатывали стратегию управления миром.­Зачем корпорация «Де Бирс» снабжала алмазами Третий � ей� , почему Советский Союз выполнял роль послушного сателлита англо-­саксонски� корпораций на глобальны� сырьевы� рынка� , кто и как уничтожил «надежду белой расы в Африке»? Взгляд на алмазный рынок как на инструмент эффективного политического моделирования и прогноза позволяет найти ответы на эти вопросы.

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An insightful overview of the political, legal and social perspectives which inform corporate governance in China, this book examines the challenges of corporate governance faced by Chinese corporations and international corporations operating in China. Unlike other texts that tend to focus solely on the board of directors and the takeover market, Yu has enlarged the scope of this study to cover both market forces and contractual mechanisms, providing readers with an extended and comprehensive discussion of the pertinent issues. It explores a range of issues and their role in corporate governance models, including: Examining the current climate and making the case that comparative corporate governance studies have significant policy implications for China's transitional economy, Yu has put together a book that is a valuable resource for students and those working in Asian business, corporate governance and commercial law.

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This text examines police administration from multiple perspectives: a systems perspective (emphasizing the interrelatedness among units and organizations); a traditional, structural perspective (administrative principles, management functions, and the importance of written guidelines); a human behavioral perspective (the human element in organizations); and a strategic management perspective (communications and information systems, performance evaluation, strategies and tactics, and prevailing and promising approaches to increasing effectiveness of police agencies). Coverage of management functions and organizational principles is streamlined while providing a stronger emphasis on diversity principles and on developing police agencies as learning organizations. A concluding chapter covers contemporary issues, including community engagement, collaboration, globalization, racial profiling, mass media, cyber crime, terrorism and homeland security.

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¿Sabías que el 80% de las empresas no tiene un proceso formalizado para negociar y que cada uno de sus directivos lo hace a su manera? Negociar no es regatear, ceder o imponer; negociar es un proceso de comunicación para buscar un punto de encuentro en el que las dos partes salgan ganando. ¡Cuánto tiempo y dinero se pierde por falta de preparación específica para negociar! Este libro te enseñará qué comportamientos y habilidades son correctos en una negociación, te guiará para dirigir el proceso en vez de reaccionar al movimiento del otro y, con eso, reducirás tu ansiedad en tus próximas negociaciones. ¿Qué te parece?­• 5 + 5 — te explicamos las cinco fases de la preparación y las cinco etapas de la negociación en sí.­• Autoevaluación — en la “Guía rápida” del principio encontrarás un cuestionario; hazlo antes de leer el libro para conocer tu punto de partida como negociador y repítelo cuando termines, para comprobar tu evolución. En la página web wwww.­paradummies.­es encontrarás . . .

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Books for genre Reference & Language