130573 books for genre «Business & Finance»

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Corporate espionage is an inescapable reality of the modern global business world. The Grey Line is the comprehensive examination of how modern day private sector spies operate, who they target, how they penetrate secure systems and subvert vulnerable employees. Additionally, the book provides invaluable resources for companies and individuals to use in deterring and defeating corporate spies. About the author: Andrew Brown is a corporate intelligence and international business specialist with extensive experience working around the globe. He has consulted and taught on the subject of corporate espionage and counterintelligence practice on four continents to an array of clients in the private and public sectors. His most recent work “The Grey Line: Modern Corporate Espionage and Counter Intelligence” is a summation of the experiences and knowledge he has obtained from years of working in the private intelligence arena.

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36 downloads


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Эта книга поможет вам стать настоящим мастером телефонного общения. В ней вы найдете систему для работы с разными видами звонков: входящими, исходящими, горячими и холодными. Освоите массу разнообразных приемов ведения диалога и работу с возражениями, рассмотрите более 100 сценариев для различных ситуаций продаж по телефону. Это полный арсенал инструментов для реального применения на практике.­Для тех, кто занимается продажами по телефону.

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193 downloads


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* Mais de 2 milhões de exemplares vendidos! Já parou para pensar na importância que o dinheiro tem em sua vida? Você cuida do seu dinheiro como de um filho? Se dinheiro for um assunto mal (ou pouco) elaborado dentro de você, está na hora de repensar como você se relaciona com ele. Reunimos aqui dicas simples que podem ser aplicadas em seu cotidiano para ganhar mais e gastar menos. São 52 dicas, uma para cada semana do ano. Você pode ler o livro do começo ao fim ou abri-­lo ao acaso e ler uma das dicas aleatoriamente, bem como refletir sobre as frases de pensadores espalhadas pelo livro. Com mais de 2 milhões de exemplares vendidos, os livrinhos da coleção 52 Maneiras foram elaborados com dicas especialmente voltadas para a concretização dos seus objetivos mais importantes. Porque todo mundo quer e merece ficar de bem com a vida!

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71 downloads


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Система «Гвоздь & молоток», описанная в этой книге приходит на смену традиционной концепции позиционирования. Лаура Райс (дочь знаменитого Эла Райса, автора концепции позиционирования) убедительно доказывает, что, какой бы хорошей ни была вербальная позиционирующая идея, так называемый «вербальный гвоздь», ей трудно достучаться до сознания потребителя, если не подобрать к ней правильный «визуальный молоток», то есть визуальный образ, который полностью соответствует позиционирующей идее и позволяет ей легче закрепиться в памяти человека.­На русском языке публикуется впервые.

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58 downloads


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Things may come to those who wait, but only the things left by those who hustle. - Abraham Lincoln (1809-­1865), sixteenth president of the United States Ten years ago, in 2003, Gayton McKenzie was released from maximum-­security prison in Bloemfontein after a long jail term. Like most ex-­convicts he had no money and very big dreams. Unlike most ex-­convicts he went on to become South Africa’s most highly paid motivational speaker, a bestselling co-­author of an autobiography, a successful businessman and a mining consultant earning millions. He did this despite only having matric and a violent criminal record. To many, what he achieved should have been impossible. But hustlers succeed not because of anything. They succeed despite everything. The McKenzie story is unique, but there are so many universal truths behind it that a book like this will speak to anyone who has ever been serious about following a seemingly impossible dream.

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219 downloads


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Improving the performance of your employees involves one of the hardest challenges in the known universe: changing the way they think. In constant demand as a coach, speaker, and consultant to companies around the world, David Rock has proven that the secret to leading people (and living and working with them) is found in the space between their ears. "If people are being paid to think,­" he writes, "isn't it time the business world found out what the thing doing the work, the brain, is all about?­" Supported by the latest groundbreaking research, provides a brain-­based approach that will help busy leaders, executives, and managers improve their own and their colleagues' performance. Rock offers a practical, six-­step guide to making permanent workplace performance change by unleashing higher productivity, new levels of morale, and greater job satisfaction.

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92 downloads
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Jeremy Siegel's bestselling book has proven that stocks are the best investment over the long term. Now, this classic guide has been revised to include today's most successful investment strategies.

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106 downloads


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Have you ever wondered why there are few people living their dream, yet others seem to be slipping further away from theirs with every day that passes? Have you ever asked the questions- What am I here to do? What is my purpose in this life? Who am I? By opening Who Says You Can’t? YOU DO, Daniel Chidiac, one of the freshest and most dynamic writers of our era, guides the reader through a psychological and emotional journey that is certain to unlock their truest potential. As you embark on this journey of 7 steps, you will find answers to questions you have searched for your whole life. Be ready to be intrigued, fascinated and amazed. Not by this book, but by your own power.

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83 downloads


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Estamos atisbando el «futuro del futuro». Vivimos un cambio de era sin precedentes que está transformando nuestro entorno y con ello todas las empresas y marcas. En este nuevo escenario los productos ya no pueden limitarse a cumplir sólo con...

Book rate:
83 downloads

Books for genre Business & Finance